Next Best PRICE TACTIC OFFER
to Maximize User Lifetime Value
in Mobile Apps & Games
Boost your revenue and keep your players engaged
Next Best
PRICE TACTIC OFFER
to Maximize User Lifetime Value in Mobile Apps & Games
Boost your revenue and keep users engaged
wappier is the leading revenue optimization provider for mobile apps and games.
Our technology takes advantage of a powerful AI engine that analyzes billions of data facts
every day and delivers the next best action to drive payer conversion and player engagement.
AI-Powered Revenue Management Technology
It’s time to embrace an AI-powered revenue optimization solution that goes beyond the basics of mobile app monetization.
wappier’s deep machine learning expertise will help you optimize your pricing, retain your player base, and deploy personalized offers in real time.
AI-Powered Revenue Management Technology
In the world of mobile gaming, it can be tricky to keep players both satisfied and loyal. Developers need to constantly improve their pricing and engagement practices to ensure that players stay longer and spend more money on in-app items.
Boost your revenue
with Pricing Optimization
Global Pricing and Promotional Pricing are two sides of the same coin: they both rely on machine learning and AI algorithms to automatically optimize prices of in-app purchases and promotional offers, and are carefuly designed to help you boost your bottom line by finding that perfect price point.
What you get
CONVERT
Convert more players into payers by providing the right price at the right time in the right location.
ENGAGE
Engage players and have them come back for more with gamification and retention tactics.
MONETIZE
Increase lifetime value and boost revenue with pricing optimization and next best action.
What you get
CONVERT
Convert more players into payers by providing the right price at the right time in the right location.
ENGAGE
Engage players and have them come back for more with gamification and retention tactics.
MONETIZE
Increase lifetime value and boost revenue with pricing optimization and next best action.
Choose the Right Product for your Needs
Optimize IAP prices on a per-country basis
Global Pricing optimizes the in-app purchase prices per country,
resulting in more payers, more transactions, and more revenue.
Optimize special offer prices on a per-user basis
Promotional Pricing uses machine learning to predict each
player’s price sensitivity and likelihood to purchase and chooses
the right moment to optimize the price of an in-game offer.
Target players with the optimal offer
and creatives at the right time
Next Best Action targets players with the best offer,
copy, tone, and design for your in-game promotional
assets and provides them with a truly personalized
experience that drives conversion.
Choose the Right Product for your Needs
GLOBAL PRICING
Optimize IAP prices on a per-country basis.
Global Pricing optimizes the in-app purchase prices per country, resulting in more payers, more transactions, and more revenue.
PROMOTIONAL PRICING
Optimize special offer prices on a per-user basis
Promotional Pricing uses machine learning to predict each player’s price sensitivity and likelihood to purchase and chooses the right moment to optimize the price of an in-game offer.
LOYALTY & GAMIFICATION
Increase engagement and retention by rewarding your players
Loyalty Program engages your players with pre-configured, out-of-the-box loyalty & gamification tactics, so that players come back more often, and spend more time in your game.
NEXT BEST ACTION
Target players with the optimal offer and creatives at the right time
Next Best Action targets players with the best offer, copy, tone, and design for your in-game promotional assets and provides them with a truly personalized experience that drives conversion.
Why wappier
Proven Results
Our products work
Our customers are seeing significant increases in key KPIs from users all around the world. Choose the products that best meet your needs and increase your revenue.
Solid Expertise
We got you covered
Over the last five years, our platform’s machine learning algorithms have optimized over a hundred games and apps, resulting in over $500 million in revenue. The core DNA of our team is fueled by 20 years of experience running Revenue Management programs.
Real Customer Value
A partnership; not just a service
The wappier team is dedicated to ensuring that you have the best possible experience, from providing valuable insights and advice to supporting you in making the most out of our products.
Why wappier
Proven Results
Our products work
Our customers are seeing significant increases in key KPIs from users all around the world. Choose the products that best meet your needs and increase your revenue.
Solid Expertise
We got you covered
Over the last five years, our platform’s machine learning algorithms have optimized over a hundred games and apps, resulting in over $500 million in revenue. The core DNA of our team is fueled by 20 years of experience running Revenue Management programs.
Real Customer Value
a partnership; not just a service
The wappier team are dedicated to ensuring that you have the best possible experience, from providing valuable insights and advice to supporting you in making the most out of our products.
wappier in numbers
5
Inspiring years
4m
Lines of code
4B
Data facts per day
1.65T
ML calculations per day
A Guide to Behavioral Economics
for In-app Purchase Pricing
See how you can maximize IAP revenue and engagement.
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