AI-powered Lifecycle Performance Optimization
Model, predict, and dynamically optimize users’ behavior and lifetime value.
AI-powered Lifecycle Performance Optimization
Model, predict, and dynamically optimize users’ behavior and lifetime value.
Make a shift from user segmentation, pre-built workflows and linear funnels to a dynamically optimized, multidimensional user experience across a full engagement lifecycle.
User Lifecycle Performance Optimization
Forget one-way user journeys and think about a continuous consumer engagement loop where your game or app users can enter and exit through multiple triggers. Wappier’s AI-powered products can dynamically optimize user
experience across all loop stages, accelerating the way you maximize lifetime value and revenues.
01. Optimal Budget Allocation for User Acquisition
Now you can efficiently allocate your User Acquisition budget across different channels, and achieve positive ROAS.
Our multivariate testing and ML-powered LTV predictions framework can maximize the conversion of ad units on a per user basis and extends the width of the funnel by a significant percentage.
03. Engagement Amplification
Increase game engagement & game stickiness by enabling loyalty, retention and gamification features that do not interfere with core gameplay.
Create games advocates and further boost revenues through a social enablement platform that promotes and accelerates content creation and interaction across a players’ community while also giving them options to mint their video and monetize.
Next Best Action extends and accelerates the cycles of the Infinity Loop
04. Game Portfolio Optimization
Predictive modeling of the user’s lifetime value can help you maximize it, not only within a game, but across a portfolio of game titles.
Our Next Best Game framework can predict churn and can offer the best approach to promote alternate games, dramatically reducing cost for acquiring new users.
02. Pricing Optimization
Maximize IAP conversion and monetization with our Pricing Optimization product suite.
Our Global Pricing is designed to predict price elasticity and propensity to purchase, and can auto-adjust the optimal price of each inApp product per country. Promotional Pricing can automatically generate custom offers, bundles of negatively correlated goods, or fine-tune the cost per unit ratio helping you optimize further your game economy.
01. Optimal Budget Allocation for User Acquisition
Now you can efficiently allocate your User Acquisition budget across different channels and achieve positive ROAS.
Our multivariate testing and ML-powered LTV predictions framework can maximize the conversion of ad units on a per user basis and extend the width of the funnel by a significant percentage.
03. Engagement Amplification
Increase game engagement & game stickiness by enabling loyalty, retention and gamification features that do not interfere with core gameplay.
Create games advocates and further boost revenues through a social enablement platform that promotes and accelerates content creation and interaction across a players’ community while also giving them options to mint their video and monetize.
Next Best Action extends and accelerates the cycles of the Infinity Loop
04. Game Portfolio Optimization
Predictive modeling of the user’s lifetime value can help you maximize it, not only within a game, but across a portfolio of game titles.
Our Next Best Game framework can predict churn and can offer the best approach to promote alternate games, dramatically reducing cost for acquiring new users.
02. Pricing Optimization
Maximize IAP conversion and monetization with our Pricing Optimization product suite.
Our Global Pricing is designed to predict price elasticity and propensity to purchase and auto-adjusts the optimal price for each in App product per individual country. Promotional Pricing can automatically generate custom offers, bundles of negatively correlated goods, or fine-tune the cost per unit ratio helping you optimize further your game economy.
Experience the suite of AI-powered wappier products
Choose the products that best fit your needs.
