Next Best PRICE TACTIC OFFER


to Maximize User Lifetime Value
in Mobile Apps & Games

Boost your revenue and keep your players engaged

Next Best

PRICE TACTIC OFFER


to Maximize User Lifetime Value in Mobile Apps & Games

Boost your revenue and keep your players engaged

wappier is the leading revenue optimization provider for mobile apps and games.

Our technology takes advantage of a powerful AI engine that analyzes billions of data facts
every day and delivers the next best
action to drive payer conversion and player engagement.

 AI-Powered Revenue Management Technology

It’s time to embrace an AI-powered revenue optimization solution that goes beyond the basics of mobile app  monetization. 

wappier’s deep machine learning expertise will help you optimize your pricing, retain your player base, and deploy personalized offers in real time.

Boost your revenue with Pricing Optimization

Global Pricing and Promotional Pricing are two sides of the same coin: they both rely on machine learning
and AI algorithms to optimize prices of in-app purchases and promotional offers, and are carefully designed
to help you boost your bottom line by finding that perfect price point.

 AI-Powered Revenue Management Technology

It’s time to embrace an AI-powered revenue optimization solution that goes beyond the basics of mobile app  monetization. 

wappier’s deep machine learning expertise will help you optimize your pricing, retain your player base, and deploy personalized offers in real time.

What you get

CONVERT

Convert more players into payers by providing the right price at the right time in the right location.  

ENGAGE

Engage players and have them come back for more with gamification and retention tactics.

MONETIZE

Increase lifetime value and boost revenue with pricing optimization and next best action.

What you get

CONVERT

Convert more players into payers by providing the right price at the right time in the right location.  

ENGAGE

Engage players and have them come back for more with gamification and retention tactics.

MONETIZE

Increase lifetime value and boost revenue with pricing optimization and next best action.

Choose the Right Product for your Needs

Optimize IAP prices on a per-country basis

Global Pricing optimizes the in-app purchase prices per country,
resulting in more payers, more transactions, and more revenue.

Optimize special offer prices on a per-user basis

Promotional Pricing uses machine learning to predict each
player’s
price sensitivity and likelihood to purchase and chooses
the right
moment to optimize the price of an in-game offer.

Target players with the optimal offer
and creatives at the
right time

Next Best Action targets players with the best offer,
copy, tone, and
design for your in-game promotional
assets and provides them with a
truly personalized
experience that drives conversion
.

Choose the Right Product for your Needs

GLOBAL PRICING

Optimize IAP prices on a per-country basis.​

Global Pricing optimizes the in-app purchase prices per country, resulting in more payers, more transactions, and more revenue.

PROMOTIONAL PRICING

Optimize special offer prices on a per-user basis

Promotional Pricing uses machine learning to predict each player’s price sensitivity and likelihood to purchase and chooses the right moment to optimize the price of an in-game offer.

LOYALTY & GAMIFICATION

Increase engagement and retention by rewarding your players

Loyalty Program engages your players with pre-configured, out-of-the-box loyalty & gamification tactics, so that players come back more often, and spend more time in your game.

NEXT BEST ACTION

Target players with the optimal offer and creatives at the right time

Next Best Action targets players with the best offer, copy, tone, and design for your in-game promotional assets and provides them with a truly personalized experience that drives conversion.

Why wappier

Proven Results

Our products work

Our customers are seeing significant increases in key KPIs from users all around the world. Choose the products that best meet your needs and increase your revenue.

Solid Expertise

We got you covered

Over the last five years, our platform’s machine learning algorithms have optimized over a hundred games and apps, resulting in over $500 million in revenue. The core DNA of our team is fueled by 20 years of experience running Revenue Management programs.

Real Customer Value​

A partnership; not just a service

The wappier team is dedicated to ensuring that you have the best possible experience, from providing valuable insights and advice to supporting you in making the most out of our products.

Why wappier

Proven Results

Our products work

Our customers are seeing significant increases in key KPIs from users all around the world. Choose the products that best meet your needs and increase your revenue.

Solid Expertise

We got you covered

Over the last five years, our platform’s machine learning algorithms have optimized over a hundred games and apps, resulting in over $500 million in revenue. The core DNA of our team is fueled by 20 years of experience running Revenue Management programs.

Real Customer Value​

a partnership; not just a service

The wappier team are dedicated to ensuring that you have the best possible experience, from providing valuable insights and advice to supporting you in making the most out of our products.

wappier in numbers

5

Inspiring years

4m

Lines of code

4B

Data facts per day

1.65T

ML calculations per day

A Guide to Behavioral Economics
for In-app Purchase Pricing

See how you can maximize IAP revenue and engagement.

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