“Mobile games is not an ‘all boats rise industry,’” says host Ted Verani in the latest Gamesforum Online webinar on mobile retention. “With hundreds of new…
Want to maximise your IAP revenues? Who doesn’t? A new report from self-styled intelligent revenue management outfit wappier is probably worth checking out then. Functionally entitled 'A…
“A Guide to Behavioral Economics for In-App Purchase Pricing” details the strategies and best practices needed to optimize in-app price points successfully NEW YORK CITY — wappier…
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