Why Hyper-Casual Games Need Loyalty Programs
As the market gets more crowded and margins get thinner, loyalty programs can help hyper-casual portfolios continue to thrive. For all its recent success, the hyper-casual…
Why the Mobile Game Industry Needs Intelligent Revenue Management
There’s no industry quite like mobile gaming, for better or worse. Today it accounts for roughly 80% of app store revenue and more than $50 billion…
PGC Helsinki 2019
October 1-2, 2019 wappier does #PGCHelsinki 2019! Getting ready for Pocket Gamer Connects Helsinki 2019? So do we! Europe's biggest mobile games business conference returns. Two full…
