wappier Blog

Thoughts, insights, and tips on how to make the most out of your existing customers.


Thoughts, insights, tips on how to make the most out of your existing consumers.

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What Is Customer Sentiment?

Long-term success for your brand means knowing what customers love about you — and what they don’t. Bill Gates once said Microsoft’s approach to business was constantly asking themselves how

image for wappier article "Video Game Localization - The Ultimate Guide"

Video Game Localization – The Ultimate Guide

Language translation, cultural interpretation, and monetization are all vital components of a successful localization strategy. For video game publishers, localization is key to releasing games in other countries and achieving

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The 5 Best Game Localization Services for Publishers

Language translation, global marketing support, gaming industry expertise — these companies have it all. There’s a lot that goes into game localization. Here at wappier, we’re particularly passionate about global

image for wappier article "What is Video Game Localization?"

What is Video Game Localization?

Nailing the details of localization is vital for any developer who wants their game to be a global hit. A video game needs a global release to reach its largest